From Lubbock's oldest family plumber to a fourth-generation San Antonio septic company, CIWG's Texas plumbing launches publish their numbers: sessions nearly doubled, web-form leads doubled, and a re-platform with zero lead-flow disruption.
Texas plumbing demand is emergency-led and trust-decided — burst pipes, slab leaks, septic failures — and the state's family plumbing brands carry decades of reputation that most websites waste. CI Web Group's Texas plumbing launches are built to convert that legacy into rankings.
Joe Rushing Plumbing — Lubbock's oldest family plumber, since 1948 — went from a 38-page thin site to a 500+ page mesh: sessions rose 96% and web-form leads doubled in the first 28 days. Van Delden Wastewater Systems (San Antonio & the Hill Country, fourth-generation since 1937) re-platformed with 340 tracked leads in the first 28 days — level with the 339 before cutover — and its San Antonio septic-repair page's impressions up 622%.
Emergency-intent searches won in the answer box, not page two.
$30 median cost per lead vs the industry's $153 blended figure — see the full CIWG vs market benchmark with method and sources.
How we stack up →Joe Rushing Plumbing (Lubbock): 1,602 sessions in the first 28 days — up 96% from 819 — with web-form leads doubling from 9 to 18. Van Delden Wastewater (San Antonio): 219 articles published, 190 already ranking, the SA septic-repair page's impressions up 622%, and 340 tracked leads flowing through cutover without a dip.
Courtney Van Delden's read on it: 'This is all kind of compounding — which is amazing.'
Van Delden is the documented answer: 340 tracked leads (304 calls, 36 forms) in the first 28 days on Hydra OS, statistically level with the 339 leads in the 28 days prior. High-volume lead flow carried straight through the migration — the failure mode contractors fear most simply didn't happen.
That continuity comes from redirect mapping, like-for-like page coverage, and day-one indexing — engineered into the cutover, not hoped for.
Texas plumbing launches — West Texas, the Hill Country, and Greater Houston.
Plumbing · Lubbock, TX
Sessions nearly doubled in the first 28 days
Septic & Wastewater · San Antonio & Texas Hill Country
Zero lead-flow disruption through the re-platform
“This is all kind of compounding — which is amazing.”
Plumbing · Greater Houston, TX
Yes — Van Delden Wastewater Systems (fourth-generation, since 1937) is the documented launch: 219 articles published, 190 ranking, and zero lead-flow disruption through re-platform.
The published range: Joe Rushing nearly doubled sessions (819 → 1,602) and doubled web forms (9 → 18) in 28 days; Van Delden held 340 leads flat through a full platform migration. Your baseline and market set expectations on the strategy call.
Yes — Mahi Plumbing (Greater Houston, Licensed Master Plumber RMP 46529) is in build, and Houston carries 27 CIWG client-site configs overall.
A senior strategist will map your service area against what's already ranked and measured here — and show you what the launch plan would look like.
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Book a strategy callExternal getstarted intake · no on-site form
Talk to a real strategist — not a chatbot. We'll show you exactly how Hydra OS would work for your business, franchise system, portfolio, dealer network, or agency.
30 minutes with a senior strategist. Walk away with a Hydra OS plan for your service area.
Brand-consistent local websites, AI-search visibility, and reporting across every market.
Give contractors a direct path to Hydra OS through the brands and suppliers they already trust.
Resell blogging, web design, development & SEO under your brand. Margin without the headcount. Q4 2026.
Know a contractor who should be on Hydra OS? Refer them and earn AI credits when they join — unlimited referrals through the CI Web Group Ambassador Program.
Refer & earn creditsDozens of Hydra OS sites are in production right now — watch them get built in real time. See the live launches and work in progress in our portfolio.
See the work