CI Web Group vs CAMP.
A trades-focused PPC/LSA/SEO agency whose Capacity Pro platform aligns marketing spend with a shop's real service capacity.
What CAMP does well.
- Capacity-aware marketing is a smart, real idea: their proprietary Capacity Pro platform optimizes spend based on a client's service capacity.
- Deep in the trades ecosystem — a Nexstar Network preferred partner and a ServiceTitan Silver Technology Partner.
- Google-recognized paid-search pedigree from their automotive-marketing origins.
The facts, with sources.
Everything below comes from public sources, linked and dated. If something has changed, tell us and we’ll correct it.
Capacity Pro — proprietary platform optimizing marketing spend based on a client's service capacity
Source · checked 2026-07-18Sold to Tonka Bay Equity Partners (founded 2018; JEGI LEONIS advised the sale)
Source · checked 2026-07-18ServiceTitan Silver Technology Partner (Sep 2024); Nexstar Network preferred partner
Source · checked 2026-07-18Trades marketing — PPC, LSAs, SEO, lead generation (“filling your 3 day call board”)
Source · checked 2026-07-18Not published on their site as of the dates above: Pricing, Contract terms. That’s not a knock — it just means you should verify those directly with CAMP.
Side by side.
| Dimension | CI Web Group | CAMP |
|---|---|---|
| Published pricing | Published — every website tier from $2,500 to $235,000 with monthly maintenance listed at /plans and /get-started | Not published on their site as of Jul 18, 2026 — verify with them directly source |
| Contract terms | Month-to-month — no long-term contracts (30-day notice) | Not published on their site as of Jul 18, 2026 — verify with them directly |
| Ownership & backing | Founder-led since 2006 | Tonka Bay Equity Partners (private equity) source |
| Platform | Hydra OS — the website + intelligence platform itself | Capacity Pro — spend optimization aligned to service capacity source |
| AI-search readiness | AEO / GEO / AI-search layer standard on every Hydra OS build — structured data, answer-first content, OKF knowledge graph, llms.txt | Not published on their site as of Jul 18, 2026 — verify with them directly |
CI Web Group cells are backed by published pages on this site: pricing at /plans, terms in Working with CI Web Group, portfolio math at How CI Web Group stacks up, and a 4.9★ rating across 30+ public Google reviews.
Where CI Web Group is different.
- CAMP optimizes the spend; Hydra OS builds the asset — an AI-first website with AEO/GEO structure standard, plus the campaigns on top.
- Published pricing and month-to-month terms, so capacity planning starts with a number you can see today.
- Founder-led and trades-exclusive since 2015 with a 20-year data lake behind the strategy layer.
Honest answers.
What is CAMP Digital's Capacity Pro?
Per the announcement of their sale to Tonka Bay Equity Partners, Capacity Pro is CAMP's proprietary platform that optimizes marketing spend based on a client's service capacity. It's a genuinely useful idea for paid channels. CI Web Group approaches the same problem from the asset side: Hydra OS builds the website and intelligence layer, then aligns campaigns and content to your capacity through your strategist.
- Strengths first: every comparison opens with what the other company does well.
- Every factual claim about another company links a public source and shows the date we checked it.
- If a company doesn't publish something (pricing, contract terms), we say “not published” and recommend you verify with them directly — an unknown is never a knock.
- All trademarks and brand names belong to their owners. We are not affiliated with, endorsed by, or sponsored by any company we compare against; names are used only to identify them (nominative fair use).
- Companies change. If anything here is out of date or wrong, email [email protected] and we will verify and correct it promptly.
Legal notice: all third-party trademarks, service marks, and company names are the property of their respective owners and are used for identification and comparison only (nominative fair use). CI Web Group is not affiliated with, endorsed by, or sponsored by any company referenced on this page. Comparisons reflect publicly available information as of 2026-07-18; offerings and terms change, so confirm current details with each company before deciding. Believe something here is inaccurate? Email [email protected] — verified corrections are published promptly.