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Strategic Partner · Video Production Studio

CI Web Group × TradeUp Marketing

Video production built for the trades — brand stories, testimonials, event highlights, and hype reels, shot on site by a full crew.

TradeUp Marketing
The partnership

Why we're TradeUp Marketing's preferred marketing & AI technology partner.

TradeUp Marketing is a video production studio working with home-service contractors, manufacturers, and industry events. Their work spans brand story films, customer testimonials, conference highlight reels, and recruiting and hype videos.

Every video in the showcase below is published on TradeUp's own channel, and the client names are theirs: Roof Ryders, Greenscape, Ramco Plumbing & HVAC, Graco, Element Home Service, RJ Kielty, Garyline, Wirks Moving, Greentek Roofing, and Nic's Pool Construction.

Video is the gap in most contractor marketing. The site ranks, the ads run, the reviews are good — and then the brand has nothing to show a homeowner that sounds like a person. That is the piece TradeUp fills.

The work

TradeUp Marketing on camera.

14 pieces from TradeUp Marketing’s own channel — brand stories, testimonials, event reels, and recruiting work for real trades businesses. Press play on any of them; nothing loads until you do.

Brand story
Element Home Service | Brand Story
Brand story
Ramco Plumbing & HVAC | Brand Overview
Brand story
Wirks Moving | Brand Story
Brand story
Greentek Roofing | Brand Story Video
Manufacturer
Graco | Brand Story | TradeUp Marketing
Manufacturer
Garyline | Brand Overview
Testimonial
TradeUp Marketing | Roof Ryders Testimonial
Testimonial
TradeUp Marketing | Greenscape Testimonial
Commercial
RJ Kielty | 5 Reasons to Hire Us Commercial
Hype reel
Element Home Service | Utah Hype Video
Hype reel
Regan Weiss + Jordan Lung Speaking Hype Video
Event
Build it to Sell it | 2025 Event Highlight
Event
MCAA 2022 Highlight | San Diego | TradeUp Marketing
Process
Nic's Pool Construction | Pool Construction Process Video
Published pricing

Video Production

$3,500per month
  • 60 annual videos
  • 2-day production, gear included
  • Travel included
  • 3 production staff on site at the shoot
  • Script writing, hook creation, production, and editing
  • Vertical video exports, with up to 5 horizontal exports of all videos

Priced and delivered by TradeUp Marketing. Ask your CI Web Group strategist to make the introduction.

For CI Web Group clients

What a TradeUp engagement covers.

  • Brand story films that give a company something to say beyond a services list
  • Customer testimonials filmed on location, not read off a script in an office
  • Event and conference highlight reels, edited for social and for the room
  • Recruiting and hype videos for hiring — the hardest problem most trades businesses have
  • Vertical exports built for social first, with horizontal cuts of the same shoot
Get started

Let's put your TradeUp Marketing relationship to work.

Book a strategy session and we'll map exactly how an AI-first website and marketing program on Hydra OS works for your business as a TradeUp Marketing dealer.

Built for growth systems.

Grow the brand,
scale the platform,
or power your network.

Talk to a real strategist — not a chatbot. We'll show you exactly how Hydra OS would work for your business, franchise system, portfolio, dealer network, or agency.

Or call(877) 839-1122
No contracts· 30-day notice· You own your assets
Referral Program

Refer & earn AI credits.

Know a contractor who should be on Hydra OS? Refer them and earn AI credits when they join — unlimited referrals through the CI Web Group Ambassador Program.

Refer & earn credits
Building now

Watch us while we work.

Dozens of Hydra OS sites are in production right now — watch them get built in real time. See the live launches and work in progress in our portfolio.

See the work