Skip to main content
Branding · Packages from $3,500

Branding for the trades, reinvented.

Choose the same package deliverables through our AI-enabled Branding Council process or a human-led Traditional Branding process.

Branding packages

Choose your package. Then choose your process.

The deliverables in each package stay the same. Choose the AI-enabled council process or a human-led traditional process.

AI Council

Expert council guidance with AI-enabled exploration and iteration; our production team finalizes the selected package.

Traditional Branding

Human-led discovery, strategy, and creative development without the AI-enabled council workflow; the selected package deliverables stay the same.

Logo

Primary logo suite — strategy-guided identity in every file type you need.

AI Council
$3,500
AI-enabled process
Traditional Branding
$7,000
Exactly 2× AI Council

Logo and Mascot

Logo suite plus a custom mascot that carries your brand across trucks, swag, and screens.

AI Council
$7,500
AI-enabled process
Traditional Branding
$15,000
Exactly 2× AI Council

Logo, Mascot and Swag

Logo, mascot, and production-ready swag artwork — shirts, giveaways, and print handoff.

AI Council
$10,000
AI-enabled process
Traditional Branding
$20,000
Exactly 2× AI Council

Full Suite

Logo, mascot, swag, and truck-wrap artwork — the complete production suite through our print and wrap network.

AI Council
$15,000
AI-enabled process
Traditional Branding
$30,000
Exactly 2× AI Council
The old way is broken

$20K–$60K.
6–12 months.
Mostly meetings.

Traditional branding agencies bill enormous retainers and stretch the work across a year of status calls, mood boards, and revision rounds — much of it designed to justify the invoice, not move your brand forward. You wait weeks between reveals, pay for the theater, and still end up with a PDF and a handoff. There's a better way — and it uses the same caliber of expert.

Our way

Expert-led. AI-accelerated. You in the driver's seat.

We keep the senior talent and throw out the inefficiency. You explore directions directly with AI, guided by an expert council, and arrive at a concept in real time — then our team makes it production-perfect.

Traditional agency
CIWG AI Council
Cost
$20,000 – $60,000
A fraction of the price
Timeline
6 – 12 months
Weeks, not months
The process
Endless meetings & revision rounds
AI iteration + an expert council
Who drives it
The agency — you wait for reveals
You + AI, exploring in real time
The experts
A couple of account managers
Top trades branding experts on your council
What you get
A brand guide and a handoff
Every asset, every file type, print-ready
The savings

The same destination — for less money and less time.

$20K–$60K
What agencies charge
We do it for a fraction
6–12 mo
The traditional timeline
We get there in weeks
Days
To concept approval
Not months of meetings
Your AI Branding Council

The best in the trades — on your brand.

Our council brings the top branding experts in the trades to work directly with you on your brand, story, positioning, voice, and visual identity — the same senior talent a traditional agency would put on a $50,000 engagement, focused only on the decisions that actually move the needle.

They guide. AI accelerates. You stay in control. Instead of waiting two weeks for a revision, you explore directions in real time and come to the council with something real to react to — so every session pushes the brand forward instead of catching it up.

  • Brand strategy
    Positioning that sets you apart in a crowded local market.
  • Your story
    The origin and mission that make customers choose you.
  • Voice & messaging
    How your brand sounds everywhere it speaks.
  • Visual identity
    Logo, color, and type direction — guided, then perfected.
The AI Council process

From checkout to finished brand.

Seven steps, no wasted ones. Traditional Branding follows a human-led path; this is how the AI-enabled council process moves from onboarding to final production.

  1. 01

    Choose & onboard

    Choose your package and the AI Council process at checkout, then we learn your business, market, and goals before anything starts.

  2. 02

    AI Brainstorming & Iteration Course

    We put you through a guided course on exploring brand directions with AI — so you can generate, react to, and refine ideas yourself, fast.

  3. 03

    Meet your AI Branding Council

    The top branding experts in the trades shape your strategy — brand, story, positioning, voice, and visual direction — focused only on the decisions that matter.

  4. 04

    Iterate with AI

    Explore logos, palettes, and directions independently and in real time. No two-week wait for a revision — you arrive with something real.

  5. 05

    Bring us your rendition

    Get as close to a concept as you can on your own, then hand us the direction you want to move forward with.

  6. 06

    We finalize everything

    Our team produces every asset in every file type you'll ever need — print and digital, vector and raster, nothing locked away.

  7. 07

    Print & wrap delivery

    Our national print partner and truck-wrap network turn the files into real cards, shirts, swag, and wraps — shipped to your door.

What you walk away with

Your package. Every file type. Yours.

Your chosen package controls the included assets. Every asset in that package is production-ready: print CMYK and digital RGB, vector and raster, transparent and full-color. You own all of it.

Logo suite

Primary, secondary, and submark — in SVG, EPS, PDF, and transparent PNG, for print and screen.

Business cards

Print-ready card designs your shop can hand out day one.

Truck & vehicle wraps

Wrap-ready artwork built to spec for our network of wrap shops.

Swag

Branded merch and giveaways that put your name in customers' hands.

Apparel & shirts

Crew shirts and uniforms that look like the brand, not an afterthought.

Brand guidelines

Colors, fonts, and usage so every future asset stays on-brand.

Print & wrap network

Your brand doesn't stop at the file.

We've built relationships with an exceptional print firm that ships nationwide and a network of trusted truck-wrap shops — so your new brand doesn't just live in a folder. It rolls down the road, walks into the supply house on a crew shirt, and lands in your customer's hand on a card. We hand off the right files to the right partners and make sure it's done right.

Four packages · Two process options

Ready to build a brand worth wrapping a truck in?

Choose your package, compare AI Council with Traditional Branding, and check out with the process that fits your team.

Shop branding packages
How it actually works

The mechanics, step by step

  1. 1

    Brand audit + AI Branding Council

    We map your current brand against your market's noise: trucks, competitors, review presence, and how customers describe you. The AI Branding Council generates directions; human designers make the call.

  2. 2

    Identity system, not just a logo

    Logo, palette, type, iconography, photography direction, and voice — delivered as a system your website, wraps, swag, and ads all pull from, so everything matches everywhere.

  3. 3

    Applied to the assets that get seen

    Vehicle wraps, uniforms, yard signs, social templates, and the website itself. A trades brand lives on trucks and lawns as much as screens — we design for the driveway test.

  4. 4

    Carried into the build

    The identity ships straight into your Hydra build's design tokens, so the site is the brand — not a template wearing your logo.

Our approach

How we think about this work

Distinctive beats decorated. In a market of red-white-and-blue sameness, the brands that win are instantly recognizable at 40mph — we design for recall, not for design-award juries.

Brand is a conversion asset: it's why a homeowner picks your card off the fridge six months later. Every identity we build is tested against the questions that matter — would you remember it, trust it, and repeat its name?

Shipped as Build Components

The catalog components behind this service

Brand lands on the site through components like these — the faces, trucks, and proof that make the identity real. Social Media Graphics Pack lives on Social Media Marketing.

Browse all 107 components in the store
Where it fits in your plan

Tiers, maintenance & credits

Branding packages start at $3,500 (Logo) and scale to the $15,000 Full Suite (logo, mascot, swag, truck wrap). Most rebrands ship alongside a Starter ($19,500) or Premium ($32,500) build so the new identity launches everywhere at once.

Proof from client launches

Clients running this today

Every figure below is published — with its source and date — on the linked launch story. Nothing here is claimed that isn't claimed there.

All launch stories, with receipts