Marketing & Advertising

At CI Web Group, we only suggest marketing solutions based on demand. That means creating a Search Engine Optimization (SEO) plan around services you sell in cities you sell in that don’t have as many search results. This allows you to quickly increase your website’s rankings until it’s on page 1 of Google, where potential customers can find you.

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Advertising

Content Marketing

Search Engine Optimization

LoCal Marketing

Local marketing is an essential part of any successful business strategy. With the rise of online and mobile shopping, local businesses are increasingly relying on digital marketing solutions to reach potential customers in their area. 

One of the best tools for local marketing is Yext, an innovative digital marketing platform that helps local businesses manage, update, and optimize their online presence. Yext enables businesses to keep their information updated across all the major search engines, including Google, Yahoo, and Bing.

Transparency

At CI Web Group, we believe that transparency is essential for successful client relationships. We understand that when it comes to digital marketing, you want to be kept in the loop on the progress of your project. That’s why we provide a platform in which you can watch us work every step of the way. 

Our platform allows you to keep an eye on how your project is progressing, so you’re never left wondering what’s happening. You can see the work that’s being done, the edits that are being made, and the results that are being achieved.

Track ROI on All Investments

We understand that tracking your digital marketing campaigns’ return on investment (ROI) is essential. That’s why we provide detailed analytics and monthly reports that show you exactly how your campaigns are performing and impacting your bottom line.

By tracking ROI, we can help you make informed decisions about your campaigns and make any necessary adjustments to ensure you’re getting the most out of your digital marketing efforts.

Social Media Marketing

We offer a range of options, from entry-level to custom plans, so you can find the best solution for your business’s needs. 

Our team of experienced digital marketers will work with you to create a tailored strategy for your social media campaigns. We provide detailed analysis and insights to help identify which strategies are most effective for your business.

 We also offer a DIY publishing system, which allows you to create and manage your social media content on your own.

Email Marketing

Email is a great way to keep your customers engaged and informed. It can be used to build relationships, drive sales, and keep your customers up to date on the latest news and updates. Our team of experienced digital marketers can help you come up with content ideas, design and write emails, and schedule them for delivery. We’ll also provide detailed analysis and reporting to help you understand the impact of your campaigns and make any necessary adjustments for better results.

Google Local Service Ads

Our team understands the value of Google Local Service Ads (GLSA). We recommend GLSA for highly searched phrases that we won’t be able to quickly rank for organically. This can be a great way for businesses to get immediate visibility for their services. We take a strategic approach to GLSA, only creating a strategy that we’re confident will be able to provide results. We will analyze your business and the local market to determine the best approach to GLSA and create a strategy that’s tailored to your business’s needs.

Google Pay-Per-Click

PPC can be a great way for businesses to get immediate visibility and results for their services. Our team of experienced digital marketers will work with you to create a tailored PPC strategy for your business. We’ll analyze your goals, budget, and target market to determine the best approach to PPC. We’ll then create a targeted campaign to help you reach your goals.

Reporting

Reporting

We believe in complete transparency and are committed to providing our clients with detailed reporting that helps them make informed decisions and maximize their digital marketing efforts. We use a range of powerful data tools to provide the insights you need to achieve your goals.

Google Analytics

Google Analytics allows us to track the performance of your campaigns and website. We can see how users are interacting with your site, including which pages they’re visiting, how long they’re staying, and what actions they’re taking. This helps us identify any areas of improvement and optimize your campaigns for better results.

Google Search Console

Google Search Console provides insights into how your website is performing in search engine results. We can use this data to identify any areas of weakness and work to improve your search engine rankings.

Google Tag Manager

Google Tag Manager is a powerful tool that allows us to track the performance of your campaigns and website. We can track how users are interacting with your site and use this data to optimize your campaigns for better results.

Google Looker Studio

Google Looker Studio is a powerful data visualization tool that allows us to quickly and easily analyze large data sets. We can use this data to identify trends and make better informed decisions about our campaigns.