How can you use SMS marketing in your business?
SMS marketing is one of the most engaging and cost-effective ways to reach customers where they’re at. In fact, the average open rate for SMS marketing is 98%. Not only that, 50% of customers are more likely to make a purchase after receiving a text message with a coupon code!
Here’s a short video on why having the ability to text & convert on your website is so important:
What are the best ways to use SMS marketing for your business?
- Customer Service: You can save time by asking customers to complete an intake form over text so you have information about their needs. Its also easier to receive photos from customers if you need a quick look at something before going over in person.
- Appointment Reminders: You can automate appointment reminders to go out via SMS, eliminating the need for someone in the office to call, verify the appointment, and note it in your system. With these reminders, you can typically also let customers know a service technician is on the way.
- Surveys: After a technician has completed the job, you can send an SMS with a link asking for a review. Reviews increase your company's reputation and let potential customers know you're still providing excellent customer service since new reviews are continuously being added.
- Promotions: Let your customers know when there are new deals and promotions via text so they can book with you right away. Don't miss out on an opportunity to engage with your already built-in audience!
Interested in implementing this powerful tool? Book a strategy session today!
