Category: CI Web Group Blog

In this insightful episode of The Cost of Not Paying Attention podcast, Janine Hamner Holman and Jennifer Bagley, CEO of CI Web Group, discuss overcoming resistance to ...

Fall is an excellent time for plumbing companies to ramp up their marketing efforts and attract new customers. As the weather cools down, homeowners start ...

User experience (UX) is vital in driving the success of franchise websites. A well-designed website can attract and retain customers, while a poor one can ...

Search Engine Optimization (SEO) can seem complex, but it’s vital for the success of any small business. SEO helps your business appear in search engine ...

Content marketing is a powerful tool for plumbers looking to grow their business. Creating valuable, relevant content can attract potential customers and keep them engaged. ...

Customer reviews have become a cornerstone for businesses looking to thrive online. These reviews offer valuable insights that can help improve products, services, and overall ...

Consumers’ preferences and behaviors are always evolving. For small and medium-sized home service businesses, it’s important to understand these changes and adapt. Doing so can ...

Social media ads have become a powerful tool for franchise marketing. They offer a unique way to reach and engage with potential customers. Unlike traditional ...

Search Engine Marketing (SEM) can significantly enhance the visibility of your HVAC services. Understanding how to implement SEM effectively will help you attract more local ...